Welcome to Belo Jewelry – Where we celebrate the beauty of every woman!

Hello, I'm Alessandra, the heart and soul behind Belo Jewelry. Having spent the last two decades in the USA, I bring a fusion of Brazilian warmth and American innovation to the world of jewelry. My journey with jewelry and accessories began in the vibrant streets of Brazil, where as a young girl, I discovered the enchanting world of adornments that spoke to my uniqueness.

As a child, I was drawn to the art of creating jewelry, using chayote flowers for earrings and crafting bracelets and necklaces from Mary's Tear beads. These early experiences ignited a passion that has stayed with me throughout my life. Now, I am thrilled to share my love for distinctive, elegant, and timeless pieces with you through Belo Jewelry.

The name "Belo" holds a special place in my heart. It pays homage to my birth city, Belo Horizonte, a city known for its breathtaking mountains, cascading waterfalls, and abundant natural beauty. Belo Horizonte is also a rich source of exquisite gems, making it a fitting inspiration for our jewelry. In Portuguese, "Belo" translates to "beautiful," and that's precisely what we aim to deliver – beautiful jewelry that resonates with your style and enhances your grace.

At Belo Jewelry, we believe that every piece should tell a story, your story. Our commitment is to provide you with not just accessories, but cherished companions that accompany you through life's every chapter. Thank you for joining us on this journey of elegance, simplicity, and timeless beauty.

With love and beauty,

Alessandra
Founder, Belo Jewelry